Today, we are proud to welcome Loren Angelo, Vice President of Marketing at Audi, to the podcast. Through the course of our conversation, Loren explains how he drives relationships with consumers at Audi through unique consumer experiences. Specific topics to be covered in this episode: What inspired Loren to join Audi Audi’s approach to the…
On today's episode, I sit down with Lindsey Roy, the Chief Marketing Officer of Hallmark, to explore the power of words and how to amplify them through the authentic voice of the individual. Specific topics to be covered in this episode: Level-setting with a life-changing event for Lindsey which gives her unique life perspective --…
On today's episode, I have the pleasure of chatting with Lisa Bowman, the Chief Marketing Officer of United Way. United Way is #1 on Forbes' Top 100 U.S. Charities list, and serves over 60 million annually. Specific topics to be covered in this episode: What it means to be a "communitarian" The similarities between heading…
Welcome to another year of Authentic Influence! Today, we begin 2019 with a conversation with Chris Davis, VP Global Marketing at New Balance. Specific topics to be covered in this episode: Why New Balance prefers a network of ambassadors consisting of pro-level athletes and others over traditional "influencers" to develop true authenticity as opposed to…
On today's episode, your host Adam Conner dives into (nearly) everything that happened in 2018 in the world of digital marketing and advertising, how that has changed the landscape of ads and digital presences, and what to look for in 2019. Specific year-in-review topics to be covered in this episode: How to Get Direct (how…
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