Why your customers are the ultimate influencers
Blog Posts

Why your customers are the ultimate influencers

After decades of employing celebrities and actors in their advertising campaigns, brands have spent the last few years enlisting social...
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Creative, short-form video: The secret weapon in getting Get Z on board with your brand
Press

Creative, short-form video: The secret weapon in getting Get Z on board with your brand

Gen Z is set to become the biggest population cohort in the economy this year and brands have to embrace...
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Advertising Trends You Should Consider in 2019
Press

Advertising Trends You Should Consider in 2019

Here's why you need more video than ever. It's a new year, filled with new challenges to advertising professionals. The...
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Holidays 2018: Vivoom Boston takes a Trip to Boston Children’s Hospital
Blog Posts

Holidays 2018: Vivoom Boston takes a Trip to Boston Children’s Hospital

2018 marked a new tradition for Vivoom - Giving back to the Boston community. For our inaugural day of volunteering...
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Q3 Newsletter
Vivoom Newsletters

Q3 Newsletter

As we head into the 2018 holiday shopping season, it is more clear to us than ever before that the traditional...
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Q2 Newsletter
Vivoom Newsletters

Q2 Newsletter

As many of you know, these last few months have tested brands like never before. Between Cambridge Analytica, Facebook’s elimination...
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Vivoom Taps Steve Goldstein as EVP of Global Sales and Names Inaugural Executive Advisory Board
Blog Posts

Vivoom Taps Steve Goldstein as EVP of Global Sales and Names Inaugural Executive Advisory Board

With over a century of experience, the expanded team will help strengthen Vivoom’s position as an...
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Q1 Newsletter
Vivoom Newsletters

Q1 Newsletter

The first quarter of 2018 will be remembered as one of the most tumultuous times in history for brands, publishers...
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Vivoom and Crayola Expand Partnership to Celebrate Teachers
Blog Posts

Vivoom and Crayola Expand Partnership to Celebrate Teachers

Interactive digital experience gives students of all ages the opportunity to create and share a Crayola...
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Vivoom and Maroon 5 Continue Partnership from Red Pill Blues Tour
Blog Posts

Vivoom and Maroon 5 Continue Partnership from Red Pill Blues Tour

Interactive digital experience gives fans the opportunity to create and share social videos for a chance to win tickets to...
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Barcelona partners with Viber, Vivoom and Dugout to offer new Camp Nou experiences
Press

Barcelona partners with Viber, Vivoom and Dugout to offer new Camp Nou experiences

The new initiative will allow fans to experience what it is like to sign for the Spanish club Messaging app...
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Eliminating the (Facebook) Status Quo
Press

Eliminating the (Facebook) Status Quo

Why Marketers Need to Take Control Back From Social Networks and how putting all of your marketing eggs in the...
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This Week in VR Sport: Atlanta Hawks Use Eye-Tracking and FC Barcelona Create AR Fan Experience
Press

This Week in VR Sport: Atlanta Hawks Use Eye-Tracking and FC Barcelona Create AR Fan Experience

More immersive VR and AR goodness from the world of sport. It’s cold, it’s wet and it’s Saturday – well...
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BARCELONA TECH TO ALLOW FANS TO RUN OUT AT PACKED NOU CAMP
Press

BARCELONA TECH TO ALLOW FANS TO RUN OUT AT PACKED NOU CAMP

Spanish champions team up with Rakuten Viber, Vivoom and Dugout to deepen connection between the club and its global fanbase...
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Barcelona offer fans chance to live the dream with new interactive stadium tour
Press

Barcelona offer fans chance to live the dream with new interactive stadium tour

Fans can 'sign a contract' and join a Viber group with some of the Catalan stars Sign a contract with...
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Vivoom, Viber and Dugout join forces to drive FC Barcelona’s digital fan engagement and brand safety
Press

Vivoom, Viber and Dugout join forces to drive FC Barcelona’s digital fan engagement and brand safety

Viber is integrating consumer activation platform Vivoom into its FC Barcelona chatbot, to enable visitors to Camp Nou, FC Barcelona’s home stadium, to...
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The future of advertising: an entrepreneur views consumers as brand advocates and micro-influencers
Press

The future of advertising: an entrepreneur views consumers as brand advocates and micro-influencers

A businesswoman has created a new startup, Vivoom, to help brands create a community of micro-influencers to publicize their brand....
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Brand Safety Is Not the Place to Cut Corners in Your Marketing Budget
Press

Brand Safety Is Not the Place to Cut Corners in Your Marketing Budget

It's a dangerous digital world out there today for brands, and marketers and advertisers cannot afford to put consumer trust...
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Why First-Party Data is the New Key Performance Metric
Press

Why First-Party Data is the New Key Performance Metric

Today, most brands measure the success of their marketing through standard metrics like reach, views and impressions. But going forward,...
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Pros and Cons Behind the New Social Networks That Are Attempting to Pick Up Facebook’s Slack
Press

Pros and Cons Behind the New Social Networks That Are Attempting to Pick Up Facebook’s Slack

It’s been a tough year for the platform, and competitors are trying to fill the gaps Understatement of the year:...
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