Whether it was inspired by the recent Instagram craze or not, Vimeo’s new “Looks” have a pretty good chance of being welcomed with open arms (and eyes) by the video creators on its well-known platform. In partnership with Vivoom, the company announced today that it’s bringing over 500 visual effects to the service as part of its Enhancer toolbox, giving folks the ability to easily add some flavor to their own video productions straight from a web browser. Furthermore, Vimeo’s made it possible to preview these filters in real-time, as well as letting them be somewhat customizable by implementing various editing options, such as trimming and adjusting the intensity of each one. Vimeo also says the novel feature will be able to make recommendations based on “technical analysis of the user’s video and social data,” — in other words, the more you use it, the more likely it is to learn your very own visual preferences.
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